The second fragrance launched by Britney Spears in 2007, Believe, is promoted with the slogan, "The greatest freedom is to believe in yourself".
Unlike her previous fragrances, which came in cute, toy-like bottles, Believe comes in a triangular bottle of straight and sharp lines. The green color of the fragrance alludes to its fresh character.
Believe is aimed at young and romantic girls.
Sweet
Fruity
Patchouli
Tropical
Citrus
Floral